9x more value for money than Datadog - SigNoz
Democratize observability for engineering teams of all sizes!
That’s the vision that drives us every day. SigNoz is open source, provides three signals (logs, metrics, and traces) under a single pane, and is OpenTelemetry-native. And it also costs lesser than other popular observability tools.

Up to 9x more value for money than Datadog. No user seats, no custom metrics surcharge — just simple per-GB pricing.
Get Started - FreeWe did a cost analysis of SigNoz Cloud and compared it with DataDog, New Relic, and Grafana Cloud. SigNoz Cloud can provide up to 9x more value for money than Datadog and let your engineering team do more with the same budget.
Here are some key takeaways from our cost analysis:
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SigNoz Cloud can provide up to 9x more value for money than Datadog. The cost savings can enable engineering teams to send more data while spending less.
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User-based SaaS pricing limits the ability of engineering teams to collaborate seamlessly. SigNoz Cloud does not charge for user seats. Vendors like New Relic can charge up to 66% of its total bill amount just for adding users.
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Custom metrics are important for understanding your application. If you use Datadog, your custom metrics bill can be up to 52% of your total billing. SigNoz Cloud does not charge separately for custom metrics and charges $0.1 per million samples.
Below is the snapshot of our full stack observability cost comparison. You can have a look at our complete cost comparison analysis.

You can check the paid SigNoz Cloud plans here.
Issues with Datadog pricing
Datadog has a very complex SKU-based pricing structure. The complex billing structure makes it hard to predict how much you will be charged at the end of the month.
Recently, it was revealed that they charged a cryptocurrency company a bill of $65 million USD. A Hacker News thread discussing the report went viral, and there was an outpour of user stories around Datadog’s unpredictable billing practices.
A lot of users also pointed out how the sales team of Datadog relentlessly pursue engineers for signing up for their services.

Datadog’s pricing for custom metrics is also insane. We deep dive into it later in the blog.
Cost comparison of SigNoz Cloud with Datadog, New Relic, and Grafana Cloud
Depending on the size of the engineering team, we have done cost benchmarking of three hypothetical scenarios.
- Small engineering team - 25 engineers
- Midsize engineering team - 100 engineers
- Large engineering team - 200 engineers
Datadog has a complex SKU-based pricing structure. New Relic charges based on data ingest and user seats. Grafana Cloud charges based on the amount of telemetry data sent and user seats. SigNoz Cloud charges only on the amount of telemetry data sent.
Small engineering team comparison
Observability should be set up from day one. For small engineering teams, getting the most value for their money is critical. Below is a breakdown of full-stack observability cost comparison for a team of 25 engineers.
We have assumed 20 APM hosts, 50 infra hosts, and 2500 GB ingested logs.
You can find the assumptions we have taken in this sheet.
| SigNoz Cloud | Grafana Cloud | New Relic | Datadog | |
|---|---|---|---|---|
| APM 20 APM hosts, 50 M indexed spans | $671 | |||
| Infra 50 infra hosts, 750k container hours, 75k custom metrics | $5,600 | |||
| Logs 2500 GB ingested, 1560 million log events | $4,150 | |||
| Logs 2500 GB ingested | $750 | $1,200 | ||
| Metrics 13 million samples per infra host (1) | $65 | $124 | ||
| Traces 43.8 GB per APM host | $263 | $388 | ||
| Data Ingest | $1,178 | |||
| Users | $200 | $2,333 | ||
| Total | $1,078 | $1,912 | $3,511 | $10,421 |
| Up to 9.7x more value for money with SigNoz Cloud |
Midsize engineering team comparison
As your business grows, the engineering team needs to scale too. Here’s a cost comparison for a hypothetical team of 100 engineers. The tech stack consists of 125 APM hosts, 200 infra hosts, and 10,000 GB ingested logs.
| SigNoz Cloud | Grafana Cloud | New Relic | Datadog | |
|---|---|---|---|---|
| APM 125 APM hosts, 500 M indexed spans | $4,513 | |||
| Infra 200 infra hosts, 1.5 M container hours, 250k custom metrics | $17,200 | |||
| Logs 10,000 GB ingested, 3000 million log events | $8,500 | |||
| Logs 10,000 GB ingested | $3,000 | $4,950 | ||
| Metrics 13 million samples per infra host (1) | $260 | $494 | ||
| Traces 43.8 GB per APM host | $1,643 | $2,688 | ||
| Data Ingest | $5,393 | |||
| Users | $800 | $9,430 | ||
| Total | $4,903 | $8,932 | $14,823 | $30,213 |
| Up to 6.2x more value for money with SigNoz Cloud |
Large engineering team comparison
Large businesses need observability at scale. Here’s a cost comparison for a hypothetical team of 200 engineers. The tech stack consists of 225 APM hosts, 350 infra hosts, and 20,000 GB ingested logs.
| SigNoz Cloud | Grafana Cloud | New Relic | Datadog | |
|---|---|---|---|---|
| APM 225 APM hosts, 2 Billion indexed spans | $9,993 | |||
| Infra 350 infra hosts, 2.5 M container hours, 250k custom metrics | $45,500 | |||
| Logs 20,000 GB ingested, 4,500 million log events | $13,250 | |||
| Logs 20,000 GB ingested | $6,000 | $9,950 | ||
| Metrics 13 million samples per infra host (1) | $455 | $865 | ||
| Traces 43.8 GB per APM host | $2,957 | $4,878 | ||
| Data Ingest | $10,292 | |||
| Users | $1,600 | $18,860 | ||
| Total | $9,412 | $17,292 | $29,152 | $68,743 |
| Up to 7.3x more value for money with SigNoz Cloud |
No limits on custom metrics with SigNoz Cloud
Custom metrics give deeper insights into the performance of your application. It can help you track key application KPIs. For a robust observability setup, your engineering and DevOps teams need the flexibility and freedom to create and send as many custom metrics as needed.
But vendors like Datadog charge $0.05 per custom metric, which limits a team’s ability to send and analyze custom metrics for monitoring.

At scale, it can constitute up to 52% of your total billing.

SigNoz Cloud does not treat custom metrics differently. The charge remains $0.1 per million samples for every metric type.
No user-based pricing, collaborate seamlessly with SigNoz Cloud
User-based pricing limits access during debugging because you never know which engineer may need the observability tool. SigNoz Cloud does not charge based on user seats.
New Relic’s user pricing can go up to $549/user. At scale, the cost of adding users can go up to 66% of the total bill.

Why choose SigNoz?
We believe in transparent and flexible pricing. As we meet with developers, engineering leaders, and executives around the world, we realized engineering teams want two things:
- Best value for their money
- Predictability of how much they will pay
We are working tirelessly to improve our offering and value to our users. After careful examination, we identified the following issues with other tools.
| Tool | Issue |
|---|---|
| Datadog | Has the most complex pricing structure. You will never know what you might end up paying. The internet is full of many such horror stories. |
| New Relic | High user-based pricing limits collaboration. As teams become more diverse and cross-functional, you need to collaborate seamlessly. |
| Grafana | It does not have a seamless three signals (logs, metrics, traces) in a single pane experience. |
At SigNoz, we strive to provide the most value for your money. The SigNoz open-source project reflects our focus on transparency. Using SigNoz Cloud can help engineering teams do more with their data for the same budget as other managed observability tools.
Ready to make the switch? Use our automated migration tool to migrate your Datadog dashboards in minutes.
